General Management & Strategy

Building Sustainable Strategies


Practical Use of Proven Strategic Tools for Managers in Executive Positions

Overview

Programme Description

Your ability to handle strategic issues confidently and professionally under dynamic and complex market and competitive conditions has a lasting impact on the success of your venture. In highly dynamic and contested markets a professionally managed strategic process forms an important foundation for achieving company objectives. Entrepreneurial success is ultimately the result of the chosen strategy and its systematic implementation. That is why well-founded knowledge is indispensible for managers with responsibility for strategy!

Target Audience

This short program is aimed at all management personnel who are responsible for positioning or are involved in important decision-making processes.

Infos

Start Dates
Duration
36h E-Learning + 3 days on-campus
Application Deadline
Number of ECTS Credits
3
Level of Experience
Owner/Entrepreneur
C-Level
Senior Manager
Functional Manager
Functional Specialist
High Potential
Programme Type
Short Seminar
Price
CHF 6'300
Location
St. Gallen
Individual Modules Bookable
No
Flexible Entry
No
Programme Language
English

Programme Benefits

  • Initiate strategic processes, analyze the environment and align your key expertise to sustained potential.
  • Select the right growth strategy, based on a clear analysis of the internal and external factors.
  • Skillfully initiate change processes, advance them and bring them to a professional conclusion.
  • Utilize established strategic tools to introduce clear target systems and promote strategy implementation.
  • Build innovative business models and proactively reshape the value chain.

Course Structure

This short program includes the following components:

  • E-Learning with E-Mentoring as preparation for the on-campus module. The E-Learning starts approx. 5-6 weeks prior to the module and the time expenditure amounts to approx. 36 hours.
  • On-campus module in St. Gallen:
    • December 04-06, 2019 : Building Sustainable Strategies

Content & Faculty

Strategic Management

  • Initiate strategies

  • Utilize strategic tools

Positioning & Competition

  • Strategic, normative framework

  • Business & corporate strategy

Business Models & Change

  • Reshape the value chain

  • Managing strategic change

 

Lecturers

Prof. Dr. Dr. Tomi Laamanen, Chaired Professor of Strategic Management and Director of the Institute of Management (IoM) HSG. Expert on Strategy with a special emphasis on mergers and acquisitions, managerial cognition and capability dynamics.

Dr. Wilfried Heupl, Associate Lecturer of the Institute of Management (IoM) HSG. Expert on Strategic Management, Change Processes and Organizational Development.

How to apply

Your Application

Are you interested? Then sign up for the executive education program „Building Sustainable Strategies“. To do this, you must first create an account. Then you can go through the application step-by-step and submit. We look forward to your registration!

Testimonials

A holistic short program, providing deep academic knowledge combined with real-life techniques to create and implement both excellent and sustainable strategies.
Maja Simic
Marketing Manager, The concern BAMBI JSC
Excellent structure ranging from strategy development to strategy implementation!
Michael Spindler
Director of Business Development, SAP

Why HSG?

Executive education at the University of St.Gallen (HSG), one of Europe's leading business universities, provides you with an optimal preparation for the future. The University of St.Gallen is more than just an educational institution; it is a place of inspiration that stimulates you to think. You will acquire up-to-date knowledge that is of great practical relvance, and gain valuable insights. This will enable you to make an important contribution to social and economic progress and to your own personal development. "From insight to impact" is not just our message; it is a promise against which we can be measured. 

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